Monkey Ads founder Surbhi Saxena Madhwani: Making waves in the digital marketing industry

Surbhi Saxena Madhwani, founder and chair of Monkey Ads Digital Marketing Agency along with her husband Mr. Palak Madhwani. A seasoned digital marketing professional has been making waves in the industry with her expertise and passion for empowering MSMEs and women through digital marketing.

With over 18+ years of experience in the field, Surbhi Saxena Madhwani has worked with numerous small, medium, and large enterprises over 120+ brands and coached 2000+ business owners, working professionals, and students and empowering them with Digital Marketing, helping them grow their businesses through effective digital marketing strategies. Her expertise includes search engine optimization, social media marketing, content marketing, and email marketing, among others.


In recognition of her achievements and contributions to the industry, Surbhi Saxena Madhwani and Mr. Palak Madhwani have been the pioneers to launch lead generation campaigns to drive performance marketing, giveaway contests, food blogger meets, and content marketing in Surat city. As a team, they have run ads of more than ₹60 lakhs in the last year and generated more than ₹10 Crore of business for their clients with RoAS up to 400. Her firm Monkey Ads is an Agency Member of Meta Business Partners and they have been running ads in 50+ countries for their clients. She has also been featured in several media publications, sharing her insights and tips on digital marketing for MSMEs and women entrepreneurs.

Surbhi Saxena Madhwani is the first women entrepreneur from Surat to be selected by Goldman Sachs for the 10K Women program under which she has done entrepreneurship development from IIM Bengaluru and the Indian School of Business (ISB). She has been the former Co-Chair for the Digital Marketing Committee and Digital Marketing Coach at the The Southern Gujarat Chamber Of Commerce And Industry – SGCCI, former Chapter Lead – at TIE Women, and former vice president of her BNI Chapter.

Beyond her professional achievements, Surbhi Saxena Madhwani has been recognised as Women of Wonders Award Winner Surat 2020 and Woman Leadership Award 2022. She holds a joint Guinness Book of World Records for the longest relay of speech in 2022. She is a Speaker and Start-up Mentor. She aims at bringing Digital Revolution to the MSMEs of India and abroad. She believes that digital marketing can be a powerful tool for women to build their businesses and achieve financial independence. She has been actively involved in various initiatives and programs that support and empower women in business.

As a thought leader in the digital marketing industry and a champion of women empowerment, Surbhi Saxena Madhwani is committed to sharing her knowledge and expertise with the wider community. She welcomes the opportunity to work with other professionals and organizations in advancing the cause of digital marketing and women entrepreneurship.