In a significant development, Jio Cinema, a prominent digital platform, has acquired the exclusive digital streaming rights for the highly-anticipated tour of the Indian men’s cricket team to the West Indies. This exciting tour will witness the Indian team competing in a series of two Test matches, three One-Day Internationals (ODIs), and five Twenty20 Internationals (T20Is) across the Caribbean islands and Florida, USA.
The tour is scheduled to commence on July 12, with the first Test match set to take place at Windsor Park in Dominica. This Test series holds immense importance as it marks the beginning of India’s campaign in the prestigious World Test Championship for the 2023-2025 cycle. It presents a crucial opportunity for the Indian team to accumulate valuable championship points and make a strong start to their journey in the championship.
Following the Test matches, the ODI series will take center stage, serving as an essential part of India’s preparations for the upcoming ICC 50-over World Cup. With India hosting the marquee event in October and November this year, the ODI series against the West Indies holds great significance as it kick-starts the team’s countdown to the World Cup.
Jio Cinema’s acquisition of the exclusive digital streaming rights ensures that cricket enthusiasts can enjoy the live streaming of the matches. The platform will present the entire tour and provide match commentary in multiple languages, including English, Hindi, Bhojpuri, Punjabi, Tamil, Telugu, and Kannada. This diverse language offering caters to a wide range of cricket fans across the country, enhancing their viewing experience.
Expressing excitement about the collaboration with Jio Cinema, Hursh Shrivastava, Viacom18’s Sports Head of Strategy, Partnership, and Acquisitions, stated, “JioCinema offered a seamless streaming experience that resulted in astonishing benchmarks never heard of. We pushed the boundaries of technological capability to affirm that sports is best experienced digitally. With the India Tour of West Indies 2023, we will forge ahead and offer our viewers a world-class presentation.”
With Jio Cinema as the official streaming partner, cricket fans can look forward to an enthralling and immersive experience as they cheer for the Indian team on their tour of the West Indies. The availability of multiple language options ensures that fans from different regions can enjoy the matches in their preferred language, adding to the overall excitement and engagement.
