Eicher Motors shares drop 3% after Royal Enfield sales decline

Eicher Motors’ stock fell by 3% on Thursday following the announcement of an 8% year-on-year drop in Royal Enfield’s July sales. The sales figures missed market expectations and contributed to the decline in share price.

Sales Performance:

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  • Total Sales: Royal Enfield’s total sales fell to 67,265 units in July 2024, down from 73,117 units in the same month last year, marking an 8% decrease.
  • Domestic Sales: Sales within India decreased by 7% to 61,208 units, compared to 66,062 units in July 2023.
  • Exports: Exports declined by 14% to 6,057 units, down from 7,055 units in the previous year.

As of 9:20 AM, Eicher Motors shares were trading 2.78% lower at ₹4,830.90, reflecting the market reaction to the disappointing sales figures