Star Health and Allied Insurance Co. Ltd has introduced India’s first insurance policy in Braille, targeting the visually impaired community. The company unveiled the “Special Care Gold” policy, designed for individuals with 40% or more disability, including those with physical, sensory, or cognitive impairments.
Key points:
- The policy aims to provide comprehensive health coverage for an estimated 34 million visually impaired people in India.
- Star Health is also launching an initiative to train and employ visually impaired individuals as insurance agents.
- The Braille policy document was created in collaboration with the National Association of the Blind (NAB).
- Srikanth Bolla, a visually impaired entrepreneur, has become a licensed health insurance agent with Star Health to promote the initiative.
- The company will provide support to new recruits, including funded exam preparations and a dedicated hotline for assistance.
Anand Roy, MD & CEO of Star Health Insurance, stated that this launch aligns with IRDAI’s ‘Insurance for All’ vision and aims to democratize quality health insurance while creating income opportunities for marginalized communities.
