Government of India’s Digital India campaign allow 26% FDI in digital media

Education and Career Times (ECT) became the first content writing training institute to be recognized by the Government of India as a Startup. With this, ECT became the only training organization to get this most sought after recognition in the startup world. Department for Promotion of Industry and Internal Trade (DPIIT), Government of India, recognizes innovative organizations that have a superior quality of offerings or those who work towards the creation of wealth on a large scale.

Saket Kumar Singh
Saket Kumar Singh


Saket Kumar Singh, the founder of ECT, said “At ECT, we meet both the criteria. The students validate their theoretical learning through a closely supervised internship opportunity, and unprecedented growth in content creation has opened up the path to create massive wealth.” The advent of the digital era, an increase in remote work culture, and rise overseas business expansion have further necessitated that corporate professionals from all fields excel in written communication. “Today, many organizations are encouraging employees to improve their writing skills. Some have even made content writing training mandatory for their middle and top management professionals,” says Saket.

Saket adds, “I started working as a freelance writer and went on to create two organizations based on my writing skills. So far, we have completed 24 batches at ECT. Educated homemakers who left a corporate job to fulfill family responsibilities are the biggest beneficiaries. They can not only return to the corporate world with respect but also choose to work from home and earn big without feeling guilty of compromising on their family responsibilities. Entrepreneurs and working professionals have also taken advantage of our content writing courses to build a consistent income along with their full-time work.”

Writing emails, power-point presentations, sales proposals, WhatsApp messages, etc. has become an integral part of all business functions. Time and again, business experts have emphasized the importance of written communication to succeed in the corporate world. Excellent writing skills can help in many ways. One can become a freelance writer, full-time blogger, a celebrated digital marketer, a published author, or a successful entrepreneur in any field if they can write well.

Government of India’s Digital India campaign and recent move to allow 26% FDI in digital media will further boost the demand for skilled writers. It is the best time for freelancers, working professionals, homemakers, and entrepreneurs to hone their writing skills and reap the dividend of an upcoming industry at its initial stages.