Prime Minister Narendra Modi recently lauded the contributions of the Open Network for Digital Commerce (ONDC), highlighting its role in transforming e-commerce and empowering small businesses. Through a post on social media platform X, PM Modi emphasized that ONDC is pivotal in promoting growth and prosperity across the nation.
In his message, the Prime Minister remarked, “ONDC has contributed to empowering small businesses and revolutionising e-commerce, thus playing a vital role in furthering growth and prosperity.”
ONDC has contributed to empowering small businesses and revolutionising e-commerce, thus playing a vital role in furthering growth and prosperity. https://t.co/foXY99jw3X
— Narendra Modi (@narendramodi) January 2, 2025
About ONDC
The Open Network for Digital Commerce aims to democratize digital commerce by enabling small businesses to participate in the e-commerce ecosystem. This initiative is designed to provide an open, scalable, and inclusive platform that benefits sellers and consumers alike. By focusing on affordability, accessibility, and innovation, ONDC is poised to level the playing field in the digital commerce landscape.
The Impact
- Empowerment of Small Businesses: ONDC provides a platform for small enterprises to compete with established players by connecting them to a vast customer base.
- Revolutionizing E-Commerce: It introduces a new, decentralized model of digital trade, breaking away from the traditional monopolistic structures.
- Boosting Economic Growth: By fostering inclusion and competition, ONDC supports innovation and economic development.
Government’s Vision
The initiative aligns with the broader objectives of Atmanirbhar Bharat (self-reliant India), focusing on enhancing digital connectivity and empowering grassroots entrepreneurs.