Hyderabad-based Keus Smart Home has successfully raised INR 100 crore in funding from private equity investor OAKS Asset Management. The financing round was led by OAKS Consumer Fund, a mid-market private equity fund, contributing INR 80 crore, while the remaining amount was invested by the company’s founders, Brijesh Chandwani and Subram Kapoor.
Keus Smart Home, founded in 2017, specializes in wireless automation systems designed for premium and luxury homeowners in India. This recent funding, marked as the largest investment in the smart home automation segment by any player in the country, is set to propel Keus into a leading position within the smart home automation domain. The company plans to utilize the capital to establish new experience centers in key cities like Delhi NCR, Bengaluru, Pune, and Mumbai, with a subsequent expansion into Tier I & II cities. Additionally, the funds will facilitate the development of new product offerings in home automation and lighting, strategically positioning the brand within the premium homes segment.
Subram Kapoor, Executive Director and Founder of Keus Smart Home, expressed that the funding round positions Keus as a pioneer in the smart home automation space, emphasizing the brand’s commitment to design thinking, innovation, operational excellence, and customer service.
Vishal Ootam, Founder and CEO of OAKS Asset Management, expressed pleasure in leading the funding round, highlighting Keus’ dedication to design thinking, constant innovation, and confidence in positioning the company as a frontrunner in the evolving home automation landscape.
