SBI Card, India’s largest pure-play credit card issuer, has achieved a significant milestone by surpassing 2 crore cards in force, solidifying its leadership in the nation’s credit card market. This accomplishment reflects the company’s commitment to delivering innovative solutions and enhancing customer experiences.
Since its inception in 1998, SBI Card has been at the forefront of designing diverse products, including premium, rewards-driven, and lifestyle-centric credit cards, catering to a wide range of customer needs. With offerings like the AURUM super-premium card, SBI Card Elite, and co-branded travel cards such as the KrisFlyer SBI Card and Air India Signature SBI Card, SBI Card continues to set new benchmarks in customer-focused innovation.
The company has also achieved impressive growth, with a 25% CAGR in cards in force and a 26% CAGR in spends from FY19 to FY24. By leveraging technology, SBI Card ensures seamless digital onboarding, enhanced security features, and robust rewards programs, making it a preferred choice for millions of Indian customers.
SBI Card’s diverse portfolio, including lifestyle-focused cards like Titan SBI Card and retail partnerships like Reliance SBI Card, continues to drive its market leadership. With its commitment to the “Currency of Digital India,” SBI Card is transforming the credit card experience for customers across the nation.
