Pelatro, a leader in customer engagement solutions for the telecom and banking sectors, has announced that it has been chosen by a major telecom operator in Southeast Asia. Pelatro’s mViva Customer Engagement Hub will use AI/ML technology to analyze subscriber behavior and engage customers through targeted campaigns and an attractive loyalty program. The omni-channel approach is aimed at increasing the telco’s revenue, reducing churn, and improving customer satisfaction and Net Promoter Score.
Pelatro’s mViva platform offers a range of services including campaign management, loyalty management, lead management, and data monetization. With patented technology, Pelatro enables enterprises to achieve their objectives efficiently and cost-effectively. The company operates in more than 30 countries, serving global telco groups from its offices in India, Singapore, Russia, and Colombia.
Subash Menon, Chairman & Managing Director of Pelatro, stated, “We are delighted to serve this new customer by deploying two of the products from our mViva Customer Engagement Hub. This win further cements our leadership position in Asia, and we are confident of continuing our growth in the coming years.”
This disclosure is in line with Regulation 30 of SEBI (Listing Obligations and Disclosure Requirements) Regulations, 2015, detailing the significant new partnership for Pelatro in Southeast Asia.
