EaseMyTrip, one of India’s largest online travel tech platforms, has announced strategic investments, marking its entry into the growing medical tourism sector. The company has made two key acquisitions:
- Rollins International Private Limited: EaseMyTrip will acquire a 30% stake in Rollins International, valued at ₹60 crore, through an equity share swap. Rollins is known for its gluten-free, lactose-free, and allergen-free food products, health supplements, and wellness therapies. With a presence across major Indian cities, Rollins offers a range of health and wellness services, including cutting-edge wellness devices and nutritional guidance.
- Pflege Home Healthcare Center LLC: EaseMyTrip is set to acquire a 49% stake in Dubai-based Pflege Home Healthcare for ₹30 crore. This includes purchasing shares worth ₹20 crore from existing shareholders and subscribing to new shares worth ₹10 crore. Pflege specializes in home healthcare services, including doctor visits, nursing care, and medical equipment rentals, catering to patients seeking quality healthcare in the comfort of their homes.
These investments signal EaseMyTrip’s entry into the medical tourism market, a sector valued at USD 7.69 billion and expected to grow to USD 14.31 billion by 2029. By integrating healthcare services into its travel portfolio, EaseMyTrip aims to offer comprehensive wellness and medical solutions for domestic and international travelers.
Nishant Pitti, CEO and Co-founder of EaseMyTrip, stated, “These acquisitions are pivotal in our mission to revolutionize medical tourism. We are committed to offering seamless healthcare journeys for our customers while expanding our portfolio to meet their evolving needs.”
This move aligns with EaseMyTrip’s broader strategy of growth and diversification, following its previous acquisitions in the travel and hospitality sectors, including Guideline Travels, TripShope, and Dook Travels.