On Wednesday Maruti Suzuki an Indian automobile manufacturer reported, that it had sold a total of 1.30 lakh units in the month of August with electronic components shortage being cited as a cause of concern. This figure includes 103,187 passenger vehicle (PV) units sold in the domestic market as well as 20,619. PV units exported, besides 4,305 PV units sold to other OEMs.
Maruti Suzuki, the country’s largest carmaker, has seen sales rebound post the second wave of the Covid-19 pandemic, the cars that are primarily responsible for bolstering prospects are its mini and compact cars.
Maruti Suzuki’s mini sub-segment, which has models like Alto and S-Presso, once again fared well and that 20.461 units of both cars were sold last month. The compact sub-segment which includes WagonR, Ignis, Swift, Baleno, and Celerio, saw 45,577 units in sales. Year-on-year sales for this particular sub-segment, however, fell as the company had sold 61,956 units in August of 2020, Maruti informs in a press statement.
Utility vehicles have also been a fertile sub-segment for Maruti. In August 2021, 24,337 units were sold, up from 21,030 units in the same month of last year. Cars like Vitara Brezza, Ertiga, and XL6 continue to perform well.
Maruti Suzuki says Sales in August 2020 were affected by Covid-19 related factors, while the electronics shortage had an impact on sales last month. As such, comparisons between the two months of successive years are for reference purposes at best.
The company will reportedly cut production by around 40%. While the upcoming festive period usually sees spectacular highs in sales, the issue of a global shortage in semiconductors is likely to haunt Maruti as well. All Maruti models have seen a price hike effective from today due to rising input costs.