{"id":13174,"date":"2024-02-03T22:23:58","date_gmt":"2024-02-03T16:53:58","guid":{"rendered":"https:\/\/asia.businessupturn.com\/?p=13174"},"modified":"2024-02-03T22:23:58","modified_gmt":"2024-02-03T16:53:58","slug":"indias-upi-goes-global-with-official-launch-at-eiffel-tower-paris","status":"publish","type":"post","link":"https:\/\/www.businessupturn.com\/asia\/south-asia\/india\/indias-upi-goes-global-with-official-launch-at-eiffel-tower-paris\/13174\/","title":{"rendered":"India\u2019s UPI goes global with official launch at Eiffel Tower, Paris"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">India\u2019s Unified Payments Interface (UPI) has made its international debut with a formal launch ceremony held at the iconic Eiffel Tower in Paris, France. The historic event, organized by the Indian Embassy in France, signals a significant milestone in Prime Minister Narendra Modi\u2019s vision of elevating UPI onto the global stage.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The official launch at the Eiffel Tower, a symbol of innovation and progress, took place during a Republic Day Reception, reflecting the strengthening bilateral ties between India and France. This momentous occasion not only marks the realization of PM Modi\u2019s announcement but also signifies India\u2019s ambition to establish UPI as a global standard in digital payments.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The Indian Embassy in France took to Twitter to announce the launch, expressing gratitude to Prisca Thevenot, the Minister Delegate in charge of Democratic Renewal and Government Spokesperson, for gracing the occasion with her presence. The event brought together a diverse audience comprising members of Parliament, business leaders, scholars, friends of India, and the Indian diaspora in France, highlighting the widespread interest and support for UPI\u2019s global expansion.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The launch ceremony coincided with French President Emmanuel Macron\u2019s visit to India as the Chief Guest for the country\u2019s 75th Republic Day celebrations in New Delhi. During Macron\u2019s visit to Jaipur, PM Modi showcased the functionality of UPI, emphasizing its significance in driving digital transformation and fostering financial inclusion.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In a significant development following the launch, the National Payments Corporation of India (NPCI) announced a partnership with French e-commerce and payments platform Lyra to enable UPI payments for tourists visiting the Eiffel Tower. This collaboration aims to streamline the ticket booking process, offering visitors a convenient and secure payment experience.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">With Indian tourists constituting a substantial portion of international visitors to the Eiffel Tower, the integration of UPI payments provides a seamless solution for purchasing tickets online. Utilizing the UPI payment mechanism involves scanning a QR code generated on the merchant\u2019s website, facilitating swift and hassle-free transactions.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Unified Payments Interface (UPI), introduced by NPCI in 2016, has revolutionized the banking landscape in India by offering a unified platform for fund transfers and merchant payments. The system integrates multiple bank accounts into a single mobile application, simplifying financial transactions and promoting digitalization across diverse sectors.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The Indian Embassy in France took to Twitter to announce the launch, expressing gratitude to Prisca Thevenot, the Minister Delegate in charge of Democratic Renewal and Government Spokesperson, for gracing the occasion with her presence.<\/p>\n","protected":false},"author":429,"featured_media":13179,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[16],"tags":[8645,449,8644,611],"class_list":["post-13174","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-india","tag-eiffel-tower","tag-india","tag-national-payments-corporation-of-india-npci","tag-upi"],"reading_time":"2 min read","_links":{"self":[{"href":"https:\/\/www.businessupturn.com\/asia\/wp-json\/wp\/v2\/posts\/13174","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.businessupturn.com\/asia\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.businessupturn.com\/asia\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.businessupturn.com\/asia\/wp-json\/wp\/v2\/users\/429"}],"replies":[{"embeddable":true,"href":"https:\/\/www.businessupturn.com\/asia\/wp-json\/wp\/v2\/comments?post=13174"}],"version-history":[{"count":0,"href":"https:\/\/www.businessupturn.com\/asia\/wp-json\/wp\/v2\/posts\/13174\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.businessupturn.com\/asia\/wp-json\/wp\/v2\/media\/13179"}],"wp:attachment":[{"href":"https:\/\/www.businessupturn.com\/asia\/wp-json\/wp\/v2\/media?parent=13174"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.businessupturn.com\/asia\/wp-json\/wp\/v2\/categories?post=13174"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.businessupturn.com\/asia\/wp-json\/wp\/v2\/tags?post=13174"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}