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The strategic partnership, made public by Samsung's China division and Baidu AI Cloud in late January, aimed to enhance the AI search functions of Samsung's latest smartphones using Baidu's Ernie large language model (LLM) and search engine.
Samsung Electronics has introduced its latest Galaxy smartphones, including the premium S24 Ultra model, with enhanced artificial intelligence (AI) features as part of its strategy to reclaim the position of the world's largest phone seller.
The Galaxy S24 lineup, set to hit stores on January 31, boasts various AI innovations, including live translation during phone calls in multiple languages and dialects. Samsung's collaboration with Google brings advanced features like “Circle To Search,” allowing users to highlight and search for text snippets, images, or videos using a digital stylus or finger.