Image Credits: Vietnam Investment Review
LOTTE Group and its 18 subsidiary companies in Vietnam have pledged a total of VNĐ3 billion (approximately US$121,000) to support relief efforts following the devastating impact of Typhoon Yagi, known locally as Typhoon No. 3. The contributions were made through the Vietnam Fatherland Front (VFF), highlighting the South Korean multinational’s commitment to disaster recovery and community support.
Typhoon Yagi made landfall on September 7, wreaking havoc across 26 provinces in the northern region, including Thanh Hoá Province. The storm has had catastrophic consequences, with initial estimates from the Ministry of Agriculture and Rural Development reporting over 320 lives lost or missing, approximately 260,000 homes damaged, and economic losses nearing VNĐ50 trillion (around US$2 billion).
In response to this unprecedented disaster, LOTTE Group and its subsidiaries—such as LOTTE Department Store, LOTTE Mall West Lake Hà Nội, LOTTE Mart, LOTTE E&C, LOTTE Hotels, and LOTTE Rental—mobilized their resources to assist affected communities swiftly. The group’s representatives presented VNĐ1.6 billion to the VFF office in Hà Nội, VNĐ1.1 billion to the VFF branch in Ho Chi Minh City, and an additional VNĐ300 million to VFF branches in Hạ Long City, Long An, and Bình Dương provinces.
The substantial donation from LOTTE Group aims to alleviate the suffering of those impacted by the typhoon and support the recovery process in the hardest-hit areas. This initiative reflects not only the company’s dedication to corporate social responsibility but also its recognition of the importance of community resilience in the face of natural disasters.
Historically, LOTTE Group has been involved in various charitable activities in Vietnam, supporting education, healthcare, and disaster relief. The current donation underscores the group’s proactive approach to contributing positively to society, especially during times of crisis.
As Vietnam continues to recover from the devastating effects of Typhoon Yagi, contributions from both corporate entities and individual donors will be crucial in rebuilding affected communities and providing support to those in need. The collaborative efforts to address the aftermath of the disaster exemplify solidarity and compassion, reinforcing the importance of corporate partnerships in disaster relief.